Direct Versus Indirect Business for Hotels and the Costs Associated With Each

As I write this article, I am working with a plethora of hotels and daily being asked to justify distribution. My background is revenue management based as well as hotel distribution through the Online Travel Agency side. I get it… Continue Reading

Demographics Positioning, or Shifting: Who to Partner with to Achieve Your Goals

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Co-authored by Steven Rubin, Vice President and General Manager for Travelzoo’s Most Loved Hotels program Revenue Management definition: To sell the right product to the right customer at the right time for the right price via the right channel. But… Continue Reading

Creating a Hotel Booking Portal User Interface for All Generations

One of the hardest strategies companies struggle with is figuring out how to bridge the gap between customers of all ages — specifically when presenting the same product to all of them. In a world of quickly-changing technology, consumers are… Continue Reading

7 Ways Hotels Can Interact with Generation Z

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By now, you’ve probably heard about how Generation Y (or “Millennials” as they are commonly referred to) is very different from previous generations. Many brands have even struggled to “get” Millennials. As a Millennial myself, I find that very interesting.… Continue Reading